Welcome to North of Us.
We’re a creative partner and consultancy for brands, talent, and communities built on the belief that meaningful growth starts with community.

We’re a brand launch and growth studio for brands, talent, and communities built on the belief that meaningful growth starts with belonging and that the best brands are not built for people, they are built with them.

With over 15 years of experience working with global talent and shaping digital communities and IP-led brands, we’ve seen what lasts. While many focus on chasing attention, we focus on building belonging and longevity, creating timeless spaces where audiences don’t just follow, they feel part of something.

We work closely with our partners to shape strategy across community growth, social media, talent strategy, brand development, and commercial opportunities - connecting the right people, ideas, and partnerships to build something that lasts.

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Snapshot of our strategic work

Our Services

Brand Launch

Consultancy for brand launch across - brand positioning, launch strategy, tone, social media strategy, event strategy, creative vision, brand identity, UGC, talent partnerships, brand partnerships, gifting strategy, campaign, creation of a strategic deck covering brand vision, launch strategy, tone of voice, creative vision.

Creation of a strategy deck your brand can utilise for launch.

Growth Studio - Brand Manager on retainer

  • Brand & Launch Strategy: Set the creative, community, digital and social strategy for the brand.

  • Define and drive the brand vision, positioning and tone of voice across all channels.

  • Campaigns: Lead integrated brand campaigns that build awareness and customer engagement.

  • Insights: Trends and cultural insights

  • Content: Content calendar planning, frameworks and development of content series - hiring trusted teams to make it happen.

  • Creative Direction: Oversee creative direction and ensure consistency across digital, social and offline touch points.

  • Talent strategy: Creator sourcing, negotiation and deal structure.

  • Brand partnerships: Identify collaboration opportunities and lead pitches

  • Collaborate: with marketing, product and commercial teams to align brand strategy with business objectives.

  • Manage and inspire: a small creative, social and brand team, fostering excellence.

  • Creation of pitches and decks where necessary.

Creative Support

  • Creation of visual decks and pitches for brands, talent and communities.